Impact Measurement & Outreach

Alagu Vishwanathan is a senior at American University pursuing a Bachelor's degree in International Studies with a concentration in Global Inequality and Development. For her senior capstone project, using her background in AU's Community-Based Research Scholars program, she has partnered with The enBloom Collective to spearhead initiatives focused on data collection strategies, program development, and enhancing social media and marketing strategies. Alagu’s work involves developing impact measurement tools, leveraging research analytics, and advocating for inclusive programming and outreach. Her project is dedicated to driving evidence-based decision making and advancing the organization’s online visibility through a comprehensive Social Media Strategy and Marketing Plan.